Client:

School of Visual Arts

Team:

Tim Cohan

Wiebke Meyer-Lüters

Alexandra Mooney

Mingxuan Shen

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Scope: Book concept and design, interior and exterior

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This book is the culmination of 25 years of School of Visual Arts’ MFA Design and Entrepreneurship program founded in 1998 by Steven Heller and Lita Talarico. It showcases a wide range of work spanning an astonishing range of subjects and disciplines such as brand identity, book authorship and design, custom typefaces, broadsheets, film-making, infographics, marketing campaigns, user interface design, and more.

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Rather than sort by year, we organized this expansive collection of work into the four semesters that each student experienced. It is a year(s)book for all 25 years of cohorts; as such we included a signatures section at the back including a seating chart of the studio. 

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